ECU adds Spiral to help members grow their savings and support local nonprofits through everyday debit card purchases. Spiral, the award-winning platform redefiningECU adds Spiral to help members grow their savings and support local nonprofits through everyday debit card purchases. Spiral, the award-winning platform redefining

Elevations Credit Union Selects Spiral to Boost Member Savings and Community Impact Through Everyday Banking

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ECU adds Spiral to help members grow their savings and support local nonprofits through everyday debit card purchases.

Spiral, the award-winning platform redefining digital banking, announced a partnership with Elevations Credit Union, a leading Colorado-based financial institution with over $3 billion in assets and more than 180,000 members. The partnership will enable Elevations to drive primary relationships and grow deposits by allowing members to turn everyday purchases into effortless savings and community impact.

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By embedding Spiral’s Roundup Center seamlessly directly into the Alkami Digital Banking Platform, members can automatically round up their everyday debit card purchases and direct the spare change toward their savings goals or charitable contributions.

“Helping our members build savings in a simple, consistent way is a key priority for us,” said Craig Draayer, VP of digital transformation at Elevations Credit Union. “With Roundup Center, our members can easily save more and help others every day.”

Members can direct their roundups fully to savings or split them between savings and charitable giving through the Local Change Foundation, a 501(c)3 nonprofit affiliated with Elevations, which supports local causes like affordable housing, education, and mental health. This personalized experience also includes real-time impact tracking and tax-deductible donation receipts.

“Elevations is recognized for its deep commitment to members and the communities it serves,” said Shawn Melamed, CEO and founder of Spiral. “When saving and giving are part of everyday banking and feel personal, credit unions see stronger card usage, higher deposits, and deeper member relationships.”

Catch more Fintech Insights : Finance as a Feature: The Monetization Shift in Global FinTech Platforms

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The post Elevations Credit Union Selects Spiral to Boost Member Savings and Community Impact Through Everyday Banking appeared first on GlobalFinTechSeries.

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