Bitmain, the world’s leading designer and manufacturer of application-specific integrated circuit (ASIC) chips and hardware for cryptocurrency mining, has announced a price reduction for several types of equipment used in cryptocurrency mining. The China-based company adopted this decision after observing the challenges faced in the mining industry.
In a statement, TheMinerMag, a specialized digital publication and data platform focused primarily on the Bitcoin mining industry, among other fields, announced that Bitmain has started offering bundle deals and discounts covering various models. Some of these models include the company’s Antminer S19 and S21 series of application-specific integrated circuit mining machines.
In early 2025, these series machines would have been perceived as “distressed sales,” that is, when the price of BTC was increasing.
Following TheMinerMag’s report, sources pointed out that even the recently launched top-quality mining hardware, such as the S21 immersion-cooled ASICs, is being set for sale with discounts of about $7 per terahash-second (TH/s). What caught many by surprise was recently released news that highlighted that some bundles were actually auctioned off to miners who were given the chance to choose their preferred prices freely.
These recent price reductions occurred during one of the most challenging periods for profit margins in the mining industry, according to reports. An example supported this point. In this case, it highlighted the present state experienced in the hashprice.
According to the situation, the hashprice, a key Bitcoin mining metric showing the expected daily dollar revenue per unit of hashing power (TH/s or PH/s), has reportedly dropped to a low experienced in years of about $35 per terahash/second per day (TH/s/day).
Concerning this finding, it is worth noting that a margin of $40 per TH/s/day is widely recognized as the break-even point for miners. Such a scenario prompts several operators to consider closing down their operations until they are certain that the economic conditions have improved.
Meanwhile, reports have noted that the current situation highlights a significant economic challenge in the mining sector, which is reportedly highly competitive even under ideal circumstances. For instance, the sector is facing a decline in the Bitcoin market, price increases for energy, regulatory challenges, and risks associated with the supply chain.
To address this situation, the mining firms joined forces to look for other effective solutions. One of the proposed solutions is that the companies are considering renewable energy to cut costs after the halving event in April 2024. This event reduced the block reward to 3.125 Bitcoin per block.
Regarding the mining companies’ consideration, sources mentioned that the smaller block reward normally gets offset by the surge in Bitcoin’s price every four years. Nonetheless, 2025 came to a disappointing end, despite being anticipated as a remarkable year for the cryptocurrency industry.
During the year, the price declined drastically from a peak of more than $126,000, recorded in October, to a low point of around $80,000 in November.
Currently, reports from CoinMarketCap indicate that the price of BTC is over 7% lower than its record on January 1 of this year. Additionally, it is around 20% below its highest point of more than $109,000 recorded on January 20. Notably, this record was observed during the day of US President Donald Trump’s presidential inauguration.
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