ExchangeDEX+

Buy Crypto Markets Spot FuturesXAUT Earn Event Center

2025 Recap

PANews reported on January 7th that, according to Cryptopolitan, Nike has reportedly sold its digital products subsidiary RTFKT in December 2025, further solidifyingPANews reported on January 7th that, according to Cryptopolitan, Nike has reportedly sold its digital products subsidiary RTFKT in December 2025, further solidifying

Nike has sold its digital products subsidiary RTFKT

Author: PANews

Source: PANews

2026/01/07 20:39

NFT$0.0000003673-0.13%

EFFECT$0.005136+0.90%

NOT$0.0005997-2.64%

VIRTUAL$1.0917+2.85%

PANews reported on January 7th that, according to Cryptopolitan, Nike has reportedly sold its digital products subsidiary RTFKT in December 2025, further solidifying its plan to "end" its NFT division by the end of January. The sportswear giant announced last year that it would terminate its NFT business and other blockchain-based projects.

Nike confirmed in a brief statement that the sale of RTFKT took effect on December 16, and that the company and its community are "opening a new chapter," but did not disclose the buyer or the terms of the sale. The statement added, "Nike will continue to invest in the delivery of innovative products and experiences in physical, digital, and virtual environments." This likely means that despite exiting a specific NFT market, the company intends to continue expanding its digital business.

Market Opportunity

AINFT Price(NFT)

$0.0000003673

$0.0000003673$0.0000003673

-0.70%

USD

AINFT (NFT) Live Price Chart

Disclaimer: The articles reposted on this site are sourced from public platforms and are provided for informational purposes only. They do not necessarily reflect the views of MEXC. All rights remain with the original authors. If you believe any content infringes on third-party rights, please contact service@support.mexc.com for removal. MEXC makes no guarantees regarding the accuracy, completeness, or timeliness of the content and is not responsible for any actions taken based on the information provided. The content does not constitute financial, legal, or other professional advice, nor should it be considered a recommendation or endorsement by MEXC.