Crypto.com Drops OG in the U.S.: A Regulated Prediction Market That Lets You Trade Sports, Politics, and Big Events

Crypto.com Launches OG in the U.S., Blending Prediction Markets, Margin Trading, and Social Features

The digital finance landscape in the United States is entering a new phase as Crypto.com officially launches OG, a standalone prediction market app built specifically for U.S. users. Announced on February 3, 2026, the new platform allows users to trade on the outcomes of real-world events ranging from major sports tournaments to political and financial developments.

Unlike traditional betting platforms, OG operates under a regulated framework overseen by the Commodity Futures Trading Commission. This structure positions OG as a compliant and transparent way for users to test market sentiment and express their views on future events, while staying within U.S. regulatory boundaries.

The launch comes at a time when interest in prediction markets is accelerating, driven by growing demand for alternative financial instruments that blend trading, forecasting, and social interaction.

Why Crypto.com Is Launching OG Now

Crypto.com’s decision to introduce OG as a separate application follows a period of explosive growth in its trading business. According to the company, trading volume across its platforms expanded nearly 40 times in just six months, highlighting a sharp increase in user engagement and demand for new products.

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Rather than adding more features to its main app, Crypto.com opted to build OG as a standalone platform. This approach allows the company to design the app specifically around prediction markets, without overloading its existing ecosystem.

OG is positioned as both accessible and powerful. The interface is designed to feel familiar to users accustomed to social media platforms, while still offering the functionality expected by experienced traders. The goal, according to the company, is to lower the barrier to entry while retaining the depth required for more advanced strategies.

What Users Can Trade on OG

At launch, OG allows users to trade contracts tied to a wide range of real-world outcomes. These include high-profile sporting events such as the Super Bowl and March Madness, as well as political and macro-financial developments.

Each contract represents a market-driven probability of a specific outcome occurring. Prices fluctuate in real time as users buy and sell positions, reflecting collective expectations rather than odds set by a bookmaker.

Because the platform operates under CFTC guidelines, these contracts are structured as regulated event-based derivatives. This distinction separates OG from traditional gambling platforms and places it closer to financial markets in both design and oversight.

A Regulated Prediction Market, Not a Betting App

One of the key messages behind the OG launch is its regulatory positioning. Crypto.com emphasizes that OG is not a betting app, but a regulated prediction market built around price discovery and market participation.

Trades on OG are executed using a central limit order book, a system commonly used in financial exchanges. This structure allows buyers and sellers to interact directly, creating transparent price formation based on supply and demand.

By contrast, many legacy platforms rely on proprietary pricing models that users cannot see or verify. Crypto.com argues that OG’s approach provides clearer insight into why prices move, reducing confusion and increasing trust among participants.

Margin Trading and Advanced Features on the Roadmap

One of the most notable elements of the OG roadmap is the planned introduction of margin trading. If implemented, this would allow experienced users to trade with leverage, amplifying both potential gains and risks.

According to Crypto.com, margin trading would be a first for a regulated prediction market app in the United States. While details on leverage limits and risk controls have not yet been disclosed, the company has indicated that such features would be introduced gradually and with strict safeguards.

The inclusion of margin trading reflects Crypto.com’s ambition to position OG not just as an entertainment-driven platform, but as a serious financial tool for sophisticated users.

Incentives and Rewards for Early Users

To mark the launch, Crypto.com announced a major promotional campaign aimed at early adopters. The company said that the first one million users to join OG may be eligible for rewards of up to $500, depending on activity and participation.

These incentives are designed to encourage experimentation and onboarding, particularly among users who may be new to prediction markets. While full details of the reward structure have not been publicly disclosed, the announcement has already generated significant interest across crypto and trading communities.

Leadership and Strategic Vision

The OG platform is led by CEO Nick Lundgren, a legal and regulatory specialist who has played a key role in expanding Crypto.com’s U.S. licensing footprint. His appointment underscores the company’s focus on compliance and long-term viability in a tightly regulated market.

Lundgren has highlighted sports markets as a central pillar of OG’s strategy. As part of this focus, Crypto.com is integrating OG with its broader ecosystem of partnerships, including relationships with major sports organizations such as the Ultimate Fighting Championship, Formula One, and the UEFA Champions League.

Through a planned VIP program, users may gain access to exclusive experiences tied to these partnerships, blending trading activity with fan engagement.

Focus on Safety and Responsible Trading

Crypto.com has emphasized that safety and responsible participation are core to the OG platform. Operating through a federally licensed system, the app is designed to safeguard user funds and ensure fair market access.

Risk management tools are built into the trading interface, allowing users to monitor exposure and manage positions more effectively. The company also highlights its commitment to transparency, particularly in how prices are formed and how contracts settle.

By using a regulated exchange structure, OG aims to avoid some of the concerns that have historically surrounded prediction markets, including unclear rules and opaque settlement processes.

Prediction Markets and the Future of Digital Finance

The launch of OG reflects a broader shift in how prediction markets are perceived. Once confined to niche or lightly regulated platforms, these markets are increasingly moving into the mainstream through large, compliant operators.

In 2026, prediction markets are being explored not just as speculative tools, but as mechanisms for risk management and hedging. For example, traders and investors may use event-based contracts to offset exposure to political or macroeconomic uncertainty.

As adoption grows, platforms like OG could expand beyond the U.S. market, offering access to global events and participants, subject to local regulatory frameworks.

What Comes Next for OG

While the initial launch focuses on the U.S., Crypto.com has indicated that OG’s feature set will continue to evolve. Planned updates include expanded market coverage, additional social features, and more advanced trading tools.

The company has not provided a timeline for international expansion, but industry observers believe that success in the U.S. could pave the way for broader adoption in other regulated jurisdictions.

Conclusion

Crypto.com’s launch of OG marks a significant moment for prediction markets in the United States. By combining regulated event trading, social-style design, and plans for advanced features such as margin trading, the platform aims to bridge the gap between entertainment and serious financial participation.

As users explore this new model, OG may help redefine how people engage with real-world events, turning collective insight into a tradable asset within a transparent and compliant framework.

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Writer @Erlin
Erlin is an experienced crypto writer who loves to explore the intersection of blockchain technology and financial markets. She regularly provides insights into the latest trends and innovations in the digital currency space.
 
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