Maersk Backs Kenya Avocado Exports with Cold-Chain Upgrade

Cold-chain expansion ahead of peak volumes

AP Moller – Maersk has unveiled a strategic support plan in Kenya as exporters prepare for the high avocado export season. The initiative focuses on cold-chain reliability, container availability and port coordination. As a result, growers and exporters are expected to benefit from improved shipment predictability.

Kenya remains Africa’s leading avocado exporter. According to the Ministry of Agriculture and Livestock Development, avocado exports have grown steadily over recent years. The peak season, typically between March and July, places pressure on logistics networks. Therefore, efficient reefer capacity becomes essential.

Port efficiency and regional trade flows

The Maersk Kenya avocado export support plan also aligns with enhanced coordination at the Port of Mombasa. The Kenya Ports Authority continues to invest in port efficiency and cargo handling systems. Consequently, transit times have gradually improved, supporting perishable exports.

In addition, the Kenya Revenue Authority has advanced digital customs processes. These measures reduce clearance delays during peak periods. Together, public and private coordination helps stabilise export performance.

Global demand and Asia market linkages

Global demand for Kenyan avocados remains resilient, particularly in Europe and Asia. Market diversification has reduced overreliance on single destinations. Meanwhile, phytosanitary compliance and traceability standards have strengthened Kenya’s competitive position.

Data from the TradeMark Africa shows that regional trade facilitation continues to lower non-tariff barriers. This progress supports smoother cargo movement across East Africa. As volumes rise, reliable shipping schedules become even more critical.

Export earnings and economic outlook

The Maersk Kenya avocado export support plan comes at a time when horticulture remains a key foreign exchange earner. According to the Kenya National Bureau of Statistics, horticulture consistently ranks among the country’s top export categories. Avocados contribute a growing share of that value.

Moreover, logistics optimisation can improve farm-gate prices by reducing spoilage and delays. This, in turn, strengthens rural incomes and value chains. While global freight markets remain dynamic, early preparation reduces seasonal risk.

Overall, the strategic rollout signals confidence in Kenya’s export trajectory. With coordinated infrastructure, digital customs reforms and stable global demand, the upcoming peak season is positioned to deliver solid trade performance.

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