Why Retail and BFSI Leaders Are Adopting the Best AI Assistant for Live Contact Center Agents

Contact center leaders know the challenge: faster calls, less after-call work, happier customers. But clunky, old tech often slows things down.

Sidd Duo by Laivly Inc., based in Winnipeg, Canada, fixes this. It works with your current systems without complicated setup, making it the best AI assistant for live contact center agents.

Friction Costs Big in Large Contact Centers
Big contact centers often have the best tools—but agents still struggle. Why? AI is slow to implement when it has to work with outdated systems.

Stuck with Legacy Software

Old systems make AI integration messy. IT teams get bogged down, and agents wait for support. Sidd works on top of existing desktops, helping agents instantly without changing workflows.

New Agents Take Time

Training new hires is expensive and slow, often hurting consistency. Sidd Duo fills the gap with real-time guidance, policy checks, and empathy prompts, so agents can hit the ground running.

Sidd Duo: Real-Time Guidance Meets Real-World Results

So, what makes Sidd Duo the best AI assistant for live contact center agents? It is designed to boost performance across every interaction by focusing on the metrics that matter: efficiency, consistency, and satisfaction. It provides a safety net for agents and a data goldmine for operations leaders .

Key Features Driving Adoption

Here are the core functionalities that operations and analytics leaders are leveraging to improve contact center solutions:

1. Real-Time Guidance and Scripting

Sidd serves up helpful prompts, empathy cues, and compliance reminders as conversations unfold. This ensures that even inexperienced agents handle calls like veterans .

2. Automated Case Notes

One of the biggest drains on efficiency is ACW. Sidd auto-drafts accurate, on-brand case notes, allowing agents to end a call and move to the next one immediately .

3. Conversational Cognition and Summarization

The tool summarizes interactions in real time and generates transcripts. For the BFSI sector, where compliance is critical, this feature alone is a game-changer .

4. Behavioral Insights for Coaches

Sidd doesn’t just help the agent; it helps the leader. It surfaces trends, friction points, and coaching moments from every call, auto labeling each case with its disposition .

5. Built for Speed and Agility

Powered by Sidd Studio, Duo is a no-code platform. Contact center leaders can launch or update features in minutes—not weeks. This agility allows retail brands to adapt to seasonal spikes or new product launches instantly .

Tackle Contact Center Pain Points

Laivly helps voice-first contact centers with 50+ agents work smarter. It fits your existing tools and focuses on the metrics that matter.

Retail 

Handle peak-season calls with ease. Sidd Duo keeps every agent consistent, enforces policies, and provides instant answers.

Banking & Fintech 

Stay compliant without slowing down. Sidd Duo monitors conversations in real-time to reduce risk and boost efficiency.

See why it’s the best AI assistant for live contact center agents.

Differentiators: Why Sidd Duo Works Where Others Fail

The market is flooded with customer service platforms, but many require agents to change their behavior or learn new interfaces. Laivly’s differentiator is its invisibility and speed.

Simple Implementation, Immediate Value

Because Sidd overlays existing systems without APIs, the implementation is frictionless. Clients report that the setup is straightforward and the impact is immediate. They gain visibility into adoption and performance from day one, allowing them to prove ROI quickly .

Peak-Season Call Handling

Retail brands have reduced handle times and improved accuracy during Black Friday and holiday rushes by deploying Sidd Duo.

Compliance Monitoring

Sidd Duo keeps agents on script while staying friendly, reducing risk and boosting customer trust.

Measurable Impact on Core KPIs

Laivly focuses on the numbers that contact center sourcing and ops teams care about:

1. AHT (Average Handle Time)

By automating research and note-taking, calls are resolved faster.

2. ACW (After-Call Work)

Auto-generated case notes drastically reduce post-call data entry.

3. CSAT (Customer Satisfaction)

Consistent, accurate, and empathetic responses lead to happier customers .

Why Leaders Trust Sidd Duo Over Other Platforms

With Sidd Duo, your existing systems become a real advantage. Agents respond faster, stay confident, and follow your brand guidelines every time. It’s AI that actually works for your business.

No-Code, Rapid Deployment

Launch new features in minutes, not weeks, with zero coding required.

Data-Driven Coaching

Turn every call into actionable coaching opportunities with behavioral insights.

Adaptable Across Verticals

Retail, BFSI, travel, and other high-volume voice-first contact centers see tangible improvements.

Future-Proof Your Contact Center

As your business grows or your systems evolve, Sidd Duo adapts without additional IT overhead.

Move from Hype to Tangible ROI

With the best AI assistant for live contact center agents, your existing systems become a real advantage. 

Sidd Duo helps agents respond faster, stay confident, and follow your brand guidelines every time. It’s AI that actually works for your business.