Metaplanet Targets 210,000 Bitcoin by 2027 Expansion

On September 1, 2025, Metaplanet’s President Simon Gerovich announced in Tokyo the company’s ambitious goal to acquire 210,000 Bitcoins by 2027, pivoting from hotel operations.

Metaplanet’s strategic shift underscores Bitcoin’s growing role in corporate treasuries, potentially impacting the cryptocurrency market and enhancing its status as a hedge against fiat currency.

Metaplanet’s Bitcoin Aspirations and Funding Strategy

The extraordinary general meeting revealed Metaplanet’s ambition to hold 210,000 Bitcoin by 2027, spearheaded by President Simon Gerovich. This shift results from Metaplanet’s decision to evolve from hotel operations to a Bitcoin treasury focus.

With these efforts, Metaplanet diversifies its funding sources by issuing preferred shares, aimed at minimizing shareholder dilution while securing significant Bitcoin purchases. Simon Gerovich, President of Metaplanet, stated, “Traditionally, preferred equity has been in a quiet corner of finance, but, backed by bitcoin, it’s something entirely new.”

The market has responded positively. Shareholders approve the strategic moves, with expert Martin Fournier noting, “Backed by Bitcoin, these instruments represent financial innovation.” No official comments from regulatory bodies have been published.

Historical Context and Future Implications of BTC Strategy

Did you know? Metaplanet’s goal to own 1% of Bitcoin supply would position it just behind MicroStrategy in corporate Bitcoin ownership scale.

According to CoinMarketCap, Bitcoin is priced at $87,388.95 as of December 24, 2025. Its market cap now stands at 1.74 trillion, with a 24-hour trading volume decline of 23.65%. Bitcoin’s circulating supply nears its maximum, reinforcing scarcity.

The Coincu research team highlights Metaplanet’s shift in corporate treasury as reflecting broader industry trends, with Bitcoin-regulated approaches potentially influencing other corporates’ strategies, leveraging low-interest environments for aggressive acquisitions. Metaplanet to invest $5 billion into US unit for Bitcoin acquisition.