X Clarifies Role in Crypto: Nikita Bier Says X Won’t Act as Broker

X introduces Smart Cashtags for crypto and stock trading access, but trade execution stays with external brokers.

Social media company X is preparing to introduce in-app trading for stocks and cryptocurrencies. Product chief Nikita Bier confirmed that a new feature called Smart Cashtags will soon allow users to place trades directly from their timeline. At the same time, Bier stressed that X will not act as a broker or execute trades itself.

X Prepares Smart Cashtags Rollout as Crypto Integration Expands

In a post on Saturday, Bier said Smart Cashtags will roll out within weeks. The feature will allow users to tap on ticker symbols to view live price charts and related posts. From there, users will be able to access trading options linked to external brokerage services.

The January teaser sparked speculation about in-app trading. Images shared at the time hinted at direct buying and selling within X. However, no formal confirmation followed until Bier’s recent post.

Smart Cashtags build on an earlier cashtag system introduced in 2022. That version allowed users to track prices of major stocks and cryptocurrencies, including Bitcoin and Ether. Visual financial data appeared directly in posts, but the feature was later discontinued.

With the new version of Smart Cashtags, users will have access to trading directly from X. The goal is to make it easier to move from reading a post to placing a trade. Retail investors often react fast to market news. So, built-in trading links could help them act more quickly.

However, Bier clarified the company’s role in a reply to users. He stated that the company will provide financial data tools and links to partner services and not handle trade execution. This statement followed comments by users that X might operate as a broker-dealer.

Bier added that user experience remains a priority. He warned that applications encouraging spam, coordinated harassment, or market manipulation will not be supported. According to him, such behaviour could harm millions of users.

Musk Says X Aims to Become Central Hub for Global Money Movement

Elon Musk’s broader vision for X includes turning it into an “everything app.” Since acquiring the company in 2022, Musk has spoken about combining social networking, payments, and financial tools in one platform. The concept mirrors Asian super apps that integrate messaging, commerce, and money transfers.

Financial services have become a growing focus for X as the company has expanded its peer-to-peer transfer and consumer payments offerings. Smart Cashtags now add active investing to that roadmap.

Musk also shared updates on X Money, a payments feature designed for person-to-person transfers. Speaking at xAI’s “All Hands” presentation, he said X Money remains in limited beta testing. Wider rollout is expected after a two-month test phase.

According to the CEO, the goal is to make X a central hub for money movement.

“This is intended to be the place where all money is. The central source of all monetary transactions,”

Elon Musk said.

He described the vision as a single app where users can manage most financial activities. Furthermore, the platform currently reports an average of 600 million monthly users.