CF Benchmarks, a subsidiary of Kraken, has projected that Bitcoin could reach $1.4 million by 2035. The firm, which provides financial benchmarks, applied traditional capital market assumptions to Bitcoin, predicting its role as a portfolio staple. The report emphasizes that Bitcoin is becoming increasingly attractive to institutional investors who are now focusing on long-term portfolio construction rather than short-term price movements.
As of December 2025, Bitcoin adoption by companies continues to grow, with 117 new firms adding Bitcoin to their balance sheets. Businesses now hold 6.2% of Bitcoin total supply, around 1.3 million BTC. Strategy (formerly MicroStrategy) remains the largest holder with 671,268 BTC. This trend is expected to accelerate in 2026, with Bitcoin potentially reaching new all-time highs and $200K if demand continues to rise.
CF Benchmarks points out that institutional investors are shifting focus toward Bitcoin as a strategic asset in portfolio construction. This change is a result of growing institutional participation and better market liquidity. With regulated markets becoming more accessible, institutional investors are looking at Bitcoin through the same lens as traditional assets. The firm’s analysis suggests that Bitcoin’s value will be supported by its growing share in the global store-of-value market and its fixed supply schedule.
Bitcoin’s expanding role in portfolios is expected to help reduce volatility over time. As more institutions get involved, Bitcoin’s correlations with traditional asset classes like equities and bonds will remain low. This low correlation will likely enhance Bitcoin’s diversification potential, making it a valuable asset in a broader portfolio. CF Benchmarks anticipates that as Bitcoin’s role grows, its volatility will decrease, making it a stable addition to diversified portfolios.
CF Benchmarks modeled several long-term scenarios for Bitcoin through 2035, based on different paths of institutional adoption. The firm’s most conservative scenario estimates Bitcoin could capture 16% to 33% of gold’s market capitalization, resulting in a price of around $637,000. In a more optimistic case, Bitcoin’s price could reach $2.95 million if it becomes the dominant global store of value.
The base case, which assumes broader institutional adoption and faster growth, projects Bitcoin at around $1.42 million by 2035. This scenario reflects a realistic expectation that Bitcoin will continue to gain market share at a steady pace. The firm suggests that institutional adoption and the growing recognition of Bitcoin as a store of value will support these price targets.
CF Benchmarks projects Bitcoin will reach $1.5 million by 2035, according to a new report. The firm recommends allocating about 2% to 5% of a portfolio to Bitcoin to boost returns. In their models, Bitcoin’s high expected returns, declining volatility, and low correlations with other assets make it an ideal component for portfolio diversification.
The report explains that Bitcoin’s potential for high returns, combined with its ability to enhance portfolio diversification, makes it an attractive long-term investment. As regulatory clarity improves and more institutions enter the space, Bitcoin is expected to be increasingly viewed as a mainstream asset. This trend will shift the focus from speculative short-term price movements to disciplined long-term portfolio strategies.
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