Bitcoin News: MicroStrategy’s Michael Saylor Proposes Apple to Buy BTC

Key Insights:

• Strategy Chairman Michael Saylor wants Apple to replace stock buybacks with Bitcoin investments.
• Online support grows as crypto advocates rally behind the bold proposal.
• Michael Saylor’s track record of Bitcoin advocacy includes similar pitches to Tesla and Microsoft.

Michael Saylor has urged American tech giant Apple to consider Bitcoin instead of continuing its stock buyback program.

Saylor responded to a post by TV host Jim Cramer, pointing out that Apple’s stock repurchase strategy is not yielding strong results.

This quickly sparked discussion, drawing responses from crypto supporters and investors online.

Saylor Urges Apple to Purchase Bitcoin

Saylor’s suggestion came shortly after Cramer voiced concerns over the effectiveness of Apple’s stock repurchases.

Apple currently holds around $27 billion in cash. Saylor believes placing some of that into Bitcoin would be a smarter move amid today’s uncertain market.

He pointed to inflation concerns and the weakening value of the U.S. dollar as key reasons Apple should diversify.

It is important to add that support for Michael Saylor’s idea has gained momentum online.

In the same thread, users responded with memes, GIFs, and enthusiastic comments about what a Bitcoin move could mean for Apple’s future.

Some even joked that Tim Cook could make a trillion-dollar shift into crypto. At the same time, the suggestion might sound too bold.

It reflects Saylor’s growing belief that traditional finance models no longer serve long-term corporate goals.

This is Saylor’s attempt to push more established forms to adopt Bitcoin.

For context, Saylor himself has already taken this approach with Strategy. The company has turned its balance sheet into a Bitcoin-heavy asset base.

It now holds a total of 582,000 BTC Bitcoin with its recent purchase of 1,045 Bitcoin for $110.2 million at $105,426 each.

This keeps the company ahead as the most aggressive corporate buyer of BTC in the world.

Even after settling a $40 million tax issue last year, Saylor has not eased up on his crypto focus. His latest pitch to Apple continues this strategy.

Bitcoin News Tells More About Past Pushes to Tesla and Microsoft

This is not Saylor’s first attempt to steer tech giants toward Bitcoin.

In 2021, he urged Tesla to buy Bitcoin, saying it could boost the company’s value beyond car manufacturing.

Tesla went ahead with a $1.5 billion Bitcoin purchase at the time, but later sold some of its holdings.

Last year, Saylor directed a pitch to Microsoft Board of Directors, encouraging them to use their cash reserves to buy Bitcoin.

Although shareholders rejected the proposal, he repeated the idea during his 2025 speech at the Bitcoin for Corporations event in Las Vegas.

He described Bitcoin as “the universal merger partner” that fits into any company’s financial plan.

These repeated attempts show Saylor’s deep commitment to spreading corporate Bitcoin adoption insights.

Other Companies Join the Institutional Bitcoin Movement

Despite the Microsoft’s rejection of a BTC strategy, Saylor’s message is not falling on deaf ears. In recent months, other companies have followed his lead.

Earlier, we covered GameStop’s addition of 4,710 BTC as a reserve asset. This made them join the group of firms holding Bitcoin on their balance sheet.

Japanese investment firm Metaplanet and Rumble have also added Bitcoin to their balance sheets.

Even Trump Media has reportedly shown interest in joining the trend with a filing for a spot Bitcoin ETF product.

While some on Wall Street remain cautious, Bitcoin’s role in institutional finance continues to grow.

The shift reflects deeper concerns about inflation and currency value. All eyes are on Apple to see if Saylor’s latest pitch gains any ground.

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