Trump Media expands president's business interests into betting markets as prediction platforms gain mainstream tractionTrump Media expands president's business interests into betting markets as prediction platforms gain mainstream traction

Truth Social to Add Prediction Markets Through Crypto.com Partnership

2025/10/29 10:48
Truth Social to Add Prediction Markets Through Crypto.com Partnership

Trump Media & Technology Group will integrate prediction market trading into Truth Social through a partnership with Crypto.com, expanding U.S. President Donald Trump's business interests into the rapidly growing betting-on-events sector during his second term.

The arrangement with Crypto.com's CFTC-registered derivatives platform will allow Truth Social users to trade contracts on election outcomes, economic indicators, commodity prices, and sports events through a feature called "Truth Predict." The integration makes Truth Social the first major social media platform offering embedded prediction market access.

"We are thrilled to become the world's first publicly traded social media platform to offer our users access to prediction markets," said Devin Nunes, Trump Media chairman and CEO, in a statement on Tuesday. "Truth Predict will allow our loyal users to engage in prediction markets with a trusted network."

The move adds prediction markets to Trump's expanding crypto business portfolio during his presidency. Trump Media recently announced plans to form a digital asset treasury company focused on acquiring Cronos (CRO), Crypto.com's native cryptocurrency, following a SPAC transaction. The company also established a CRO rewards system on Truth Social and streaming platform Truth+.

Trump's deepening financial ties to crypto raise ongoing questions about conflicts of interest as his administration shapes digital asset policy. The president has embraced cryptocurrency publicly while his companies pursue aggressive expansion into the sector, creating potential tensions between personal business interests and regulatory oversight responsibilities.

Growing Industry Segment

The prediction market boom reflects broader trends toward financialization of information and events. Platforms aggregate collective knowledge through price discovery, theoretically producing more accurate forecasts than individual experts or surveys. Advocates argue markets incentivize honest assessment by requiring participants to risk money on their beliefs.

Prediction markets have gained legitimacy following the 2024 US presidential election, where platforms like Polymarket provided real-time probability assessments that many observers considered more accurate than traditional polling. The sector attracted mainstream attention after successfully forecasting election outcomes while conventional surveys struggled.

The industry's growth has accelerated as regulatory frameworks emerged. The CFTC has approved regulated prediction market platforms, providing legal clarity that enabled institutional participation and partnerships like the Truth Social integration. Polymarket recently secured a $2 billion investment from Intercontinental Exchange, owner of the New York Stock Exchange.

"Prediction markets are poised to be a multi-deca-billion dollar industry," said Kris Marszalek, co-founder and CEO of Crypto.com. "We're thrilled to combine with Truth Social to support the world's first prediction markets available from a social media platform."

The integration leverages Truth Social's existing user engagement systems. Users who have earned "Truth gems" through platform interactions can convert them into CRO cryptocurrency and apply the tokens toward prediction contract purchases. The feature aims to deepen user engagement by connecting social media activity with financial betting.

Truth Predict will begin beta testing before a full U.S. launch, with international expansion planned pending regulatory approvals. The platform will offer contracts on political events, interest rate changes, commodity prices, and sports outcomes, with real-time price updates reflecting market sentiment.

Nunes framed the initiative as democratizing access to markets "closely controlled" by "global elites," consistent with Trump Media's populist messaging. "We're democratizing information and empowering everyday Americans to harness the wisdom of the crowd, turning free speech into actionable foresight," he said.

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