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Strive CEO: Leverage Liquidations, Not Credit Concerns, Behind STRC and SATA Drop
Strive CEO Matt Cole has clarified that the sharp intraday declines in Strategy’s (MSTR) preferred stock, STRC, and Strive’s own (ASST) preferred stock, SATA, were the result of forced leverage liquidations rather than any deterioration in the assets’ underlying credit quality. The event, which occurred on June 18, saw STRC briefly fall to $82.5 and SATA dip into the low $90s before recovering.
In a post on X, Cole explained that the volatility stemmed from a cascade of liquidations among investors who had taken on excessive leverage using the preferred shares as collateral. He drew a direct parallel to historical cases where hedge funds using highly leveraged positions in U.S. Treasuries faced bankruptcy, emphasizing that the underlying collateral—in this case, the preferred stocks—remained fundamentally sound.
Cole stressed that Strive’s dividend reserves are fully intact and that there has been no disruption to the company’s ability to meet its dividend obligations or execute its long-term strategy. The event, he argued, was a temporary market dislocation rather than a signal of financial distress.
Both STRC and SATA are preferred stock offerings tied to Strive’s bitcoin-focused strategy. STRC pays dividends twice a month, while SATA offers dividends every business day, making them distinct in their payout structures. SATA, similar to STRC, issues new shares to purchase bitcoin when its price exceeds a face value of $100.
The rapid price drops triggered concerns among some investors about the health of the assets, but Cole’s explanation points to a mechanical market event rather than a fundamental shift in value.
For holders of STRC and SATA, the key takeaway is that the price drop was a liquidity event, not a credit event. Leverage-driven selloffs can create sharp but short-lived dislocations, particularly in less liquid markets like preferred stocks. Cole’s reassurance about dividend reserves and operational stability suggests that the underlying investment thesis remains unchanged.
However, the incident serves as a reminder of the risks associated with leveraged positions in volatile assets. Investors using these preferred stocks as collateral for margin loans may face similar forced liquidation risks in the future.
The June 18 price drop in STRC and SATA was a temporary event driven by forced liquidations of leveraged positions, not a reflection of credit deterioration. Strive CEO Matt Cole’s statement reinforces that dividend reserves are maintained and the company’s long-term strategy is unaffected. Investors should distinguish between market mechanics and fundamental value when evaluating such events.
Q1: What caused the STRC and SATA price drop on June 18?
A1: The drop was caused by forced liquidations of investors who had used the preferred stocks as collateral for leveraged positions, not by any credit or dividend issues.
Q2: Are STRC and SATA dividends at risk?
A2: No. Strive CEO Matt Cole confirmed that dividend reserves are fully maintained and there is no disruption to the company’s ability to meet its dividend obligations.
Q3: How does SATA differ from STRC?
A3: Both are preferred stocks tied to Strive’s bitcoin strategy. STRC pays dividends twice a month, while SATA pays dividends every business day. Both issue new shares to buy bitcoin when the price exceeds $100 per share face value.
This post Strive CEO: Leverage Liquidations, Not Credit Concerns, Behind STRC and SATA Drop first appeared on BitcoinWorld.

