PANews reported on January 14th that the Berachain Foundation disclosed in its year-end 2025 update that it has laid off most of its retail-focused marketing teamPANews reported on January 14th that the Berachain Foundation disclosed in its year-end 2025 update that it has laid off most of its retail-focused marketing team
Berachain Foundation: Most of the retail marketing team has been laid off; Lead Developer Alberto will be leaving.
PANews reported on January 14th that the Berachain Foundation disclosed in its year-end 2025 update that it has laid off most of its retail-focused marketing team. The retail-oriented strategy proved ineffective across the crypto space after October 10th of that year and throughout 2024/2025; resources are being reallocated to focus on fundamentals. Furthermore, one of its lead developers, Alberto, will leave the team to co-found a Web2 company with former banking colleagues. Berachain plans to focus its active team's attention on 3-5 high-confidence applications, prioritizing companies with less reliance on the crypto market for foundational and revenue potential, and minimal overlap with the existing Berachain ecosystem. These will receive dedicated PoL emission support and hands-on assistance from the Berachain team.
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