Coinbase Introduces Stock and ETF Trading in a Move to Widen Offerings

TLDR

• Coinbase now offers stock and ETF trading to all U.S. customers through its platform.
• The company provides commission-free trading and supports fractional shares starting at one dollar.
• Users can fund their stock and ETF trades with U.S. dollars or USDC.
• Coinbase introduced this expansion to bring multiple asset classes together in one place.
• The platform now offers 24/5 access to U.S.-listed equities.

Coinbase introduced stock and ETF trading to all U.S. users, and the launch brings equities onto its platform. The company now lets customers trade multiple asset classes, and the move reshapes its broader product plan. The rollout also widens access to markets for users who prefer one combined interface.

Coinbase expands access to stocks and ETFs

Coinbase opened U.S.-listed stock and ETF trading to every U.S. customer, and the service supports 24/5 access. The platform includes commission-free trades, and it offers fractional shares starting at one dollar.

The company allows funding through U.S. dollars or USDC, and it maintains the same layout users already know. It confirmed the plan in December, and it framed the expansion as part of a broader multi-asset strategy.

Coinbase also introduced a predictions market earlier this month, and it lets users trade outcomes of real events. The firm stated that stock trading marks “another step” in its long-term roadmap.

The company aims to reduce its focus on one sector, and it wants steadier performance across cycles. It expects the mix of assets to diversify platform activity, and it continues updating user tools.

Robinhood and eToro respond in evolving market

Robinhood now pushes harder into crypto products, and its platform increases competition for users. Both companies widen their offerings, and they adjust tools as market interest shifts.

COIN and HOOD each lost around 35 percent this year, and both face a weak digital asset backdrop. eToro traded down about 13 percent, and its earnings report showed strong equities activity.

These trends outline a shifting landscape, and the platforms keep reshaping their services. Each provider now blends asset classes, and they adapt as user behavior changes.

The companies follow demand across sectors, and they attempt to maintain platform engagement. They highlight varied market access, and they refine features across trading categories.

Partnerships and infrastructure support rollout

Yahoo Finance will add a trading button, and it will route interested readers directly to Coinbase. It will also show real-time Coinbase data, and the feature links research with execution.

Coinbase works with Apex Fintech Solutions for clearing, custody, and execution, and the partnership supports operational flow. The company said it will expand 24/5 access to more stocks soon, and it will broaden coverage.

The firm also expressed interest in tokenized stocks, and it said tokenization could enable around-the-clock movement. It continues testing new formats, and it reviews blockchain applications for traditional assets.

Coinbase reported steady platform updates, and it is preparing to scale its next features. It also monitors user demand, and it builds tools that serve broader market access.

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