Sojourner Appoints Emily Fong Mitchell as CEO of Lornamead to Lead Company’s Next Phase of Growth

TONAWANDA, N.Y.–(BUSINESS WIRE)–Lornamead Products (“Lornamead” or the “Company”), a diversified manufacturer and marketer of specialty oral care and personal care products, today announced the appointment of Emily Fong Mitchell as CEO. The Company also announced the retirement of Randy Sloan, the Company’s CEO for the last 18 years, as well as his appointment to Vice Chair of Company’s Board of Directors. Lornamead is a portfolio company of Sojourner Consumer Partners, L.P. (“Sojourner”).

Under Mr. Sloan’s leadership, Lornamead has become a leader in providing oral care solutions to retailers and brand owners, maintaining high standards with customer service, product quality, and employee safety, even during challenging periods from the Great Recession and global pandemic. He also earned a reputation as a consistently positive voice for the industry at various trade events.

“Randy’s leadership style and effectiveness have left an indelible mark on the Company and its employees’ lives,” said Rob DesMarais, Lornamead’s Chairman of the Board and a Senior Partner at Sojourner. “We are very appreciative of his stewardship and look forward to his continued involvement as Vice Chair of the Board.”

Ms. Mitchell brings extensive global leadership experience in personal care and oral care to the Company. Prior to joining Lornamead as Vice Chair in 2025, she was President and General Manager of Ball Aluminum Cups and spent more than two decades at Colgate-Palmolive in various positions around the world, most recently as General Manager of the North America Personal Care business.

“I am honored to assume the role of CEO at such a pivotal moment for Lornamead,” said Ms. Mitchell. “I look forward to driving innovation with our iconic heritage brands, elevating our oral health solutions, and advancing the Company’s digital transformation.”

“Emily is a proven leader with a rare combination of brand-building and operational expertise, as well as global perspective,” said Julie Albright, a Director on the Company’s Board and Principal at Sojourner. “We are thrilled to welcome her as CEO, excited to see her sustain the Company’s current momentum, and confident that she can realize the many exciting opportunities available to Lornamead.”

About Lornamead Products

Lornamead is a diversified manufacturer and marketer of specialty oral care and personal care products with a portfolio of several iconic heritage brands, including Yardley London, Finesse, Aqua Net, and Lypsyl. The Company is also a leading supplier of private label oral care products to retailers across North America. The Company is headquartered in Tonawanda (Buffalo), New York. For more information, please visit www.lornameadproducts.com.

About Sojourner Consumer Partners

At Sojourner, we share a vision. Sojourner was founded in 2023 to help proven consumer-branded companies accelerate their growth sustainably. Our firm possesses significant experience in building and improving businesses, not just private equity investing or acquisitions. This operating capability is fully integrated into our investment process and serves as the foundation of our unique value-creation approach. Our complementary expertise in E-commerce, performance improvement, marketing, sustainability, and private equity investing enables us to help our companies realize their full potential. Sojourner has offices in Morristown, New Jersey and Toronto, Ontario (Canada). For more information, please visit www.sojoconsumer.com.

Contacts

Jeremy Milner

Gregory

jmilner@gregoryagency.com
(401) 862-9422