YouTube Star PrestonPlayz Partners with ADM Endeavors for Merchandise in New 100,000-Square-Foot Facility

ADM Endeavors, Inc. (OTCQB: ADMQ) announced Wednesday that YouTube creator Preston Arsement, known to fans as PrestonPlayz, has chosen the company to produce and fulfill his official Fire Merch line at its new 100,000-square-foot headquarters in Fort Worth, Texas. The agreement represents the first marquee brand win for ADMQ since it completed construction of its $13 million facility in April 2026.

Preston, who has approximately 65 million combined YouTube subscribers across channels including Preston, PrestonPlayz, and TBNRfrags, will embed a team member on-site at ADMQ’s facility. This arrangement, which the companies describe as a model Preston is pioneering among leading YouTube creators, is designed to provide real-time customer service and quality oversight directly from the production floor.

“We built this facility to win exactly this kind of business,” said Marc Johnson, CEO of ADM Endeavors, in a press release. “Preston’s organization could have placed this business anywhere in the country. They chose Fort Worth because we can produce, quality-check, and ship his merchandise under one roof – with his own team member standing on our floor. The new building is already doing what we said it would do: opening doors that were closed to us a year ago.”

The deal marks ADMQ’s entry into creator commerce, one of the fastest-growing categories in branded merchandise. Under the agreement, ADMQ expects to provide screen printing, embroidery, digital production, warehousing, and direct-to-fan fulfillment for orders placed at firemerch.com. Financial terms were not disclosed.

ADMQ’s new 100,000-square-foot facility unites screen printing, embroidery, digital production, warehousing, and e-commerce fulfillment under one roof. Management believes this vertical integration was decisive in winning Preston’s business. The company plans to replicate the embedded-team model for additional creators and high-volume e-commerce brands seeking U.S.-based production with direct oversight.

“Creator commerce demands everything our model does best – speed, quality, and flexibility at scale,” Johnson added. “An order from a fan can now be produced, inspected, and shipped with Preston’s team watching it happen in real time. We intend to make ADMQ the home for creators who take their fans seriously.”

Preston’s YouTube network includes his flagship channel with approximately 32 million subscribers, PrestonPlayz with more than 17 million, TBNRfrags with about 8 million, PrestonGamez with roughly 5 million, and PrestonReacts with approximately 4 million. His official merchandise line, Fire Merch, is available at firemerch.com.

ADM Endeavors is a vertically integrated provider of custom apparel, uniforms, promotional products, and fulfillment services. Through its subsidiary Just Right Products, Inc. and its FW Promo division, the company serves corporate, government, education, and organizational customers from its new Fort Worth headquarters. More information is available at admendeavors.com.

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