ALSFELD, Germany, Feb. 12, 2026 /PRNewswire/ — Sandbox VR, the world’s premier venue for virtual reality experiences, continues to drive its dynamic expansion acrossALSFELD, Germany, Feb. 12, 2026 /PRNewswire/ — Sandbox VR, the world’s premier venue for virtual reality experiences, continues to drive its dynamic expansion across

Sandbox VR Fuels Global Expansion, Establishing Europe as a Core Growth Engine

2026/02/13 02:15
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ALSFELD, Germany, Feb. 12, 2026 /PRNewswire/ — Sandbox VR, the world’s premier venue for virtual reality experiences, continues to drive its dynamic expansion across Europe, establishing the region as one of its most important growth engines, alongside the United States and Canada. With the company’s recent venue opening in Vienna, Austria, Sandbox VR now has a presence in six European countries and operates 19 locations across Europe. In total, Sandbox VR has scaled to over 70 global locations since 2016 and shows no signs of slowing down.

Sandbox VR has European locations across Germany, England, Ireland, Switzerland, Italy, and now, Austria, with the newest venue located in Vienna’s 10th district directly at Columbusplatz. The European expansion is being led by Germany company Next Level Erlebnisse, the largest Sandbox VR franchisee worldwide, which operates the majority of Sandbox VR locations in Germany, as well as the Austrian market. More than half of all new openings among the company’s more than 70 Sandbox VR locations worldwide have taken place in Europe over the past year, with additional expansions into further European countries in motion and will be coming later this year and beyond.

“Europe is one of the most strategically important global markets for Sandbox VR,” said Steve Zhao, CEO of Sandbox VR. “The momentum we are seeing here reinforces our decision to significantly scale our European footprint together with strong partners like Next Level Erlebnisse and Royal Casino DGS.”

A key driver of this growth is Sandbox VR’s portfolio of exclusive original content and culturally relevant IP partnerships with entertainment brands, including Netflix, that clearly differentiate Sandbox VR within the location-based VR market. This includes the highly anticipated Stranger Things: Catalyst, now available worldwide, as well as Squid Game Virtuals, which recently surpassed $50M in lifetime sales since its release in 2023, further underscoring the demand for immersive experiences among global audiences.

Sandbox VR is continuing to expand its content offerings to reach new audiences with a focus on more cultural immersive experiences and family entertainment, a segment of strong relevance in Europe. Created in partnership with the Natural History Museum of London and leading dinosaur experts, Age of Dinosaurs will launch this Spring and will feature the most realistic 3D dinosaurs ever presented in virtual reality. Guests will embark on a breathtaking expedition to the heart of the prehistoric world, where they will come face-to-face with dinosaurs to discover how they truly lived while searching for answers that could save the future.

“Europe is ideally positioned for high-quality learning and family entertainment concepts,” said Torsten Schneider, CEO of Next Level Erlebnisse. “With formats like Age of Dinosaurs, we are expanding Sandbox VR beyond pure entertainment and strengthening the long-term relevance of our European locations.”

Guests can choose from any of ten exclusive immersive experiences created by Sandbox VR’s in-house team of video game industry veterans including the newly launched Stranger Things: Catalyst, Rebel Moon: The Descent, Deadwood PHOBIA, Deadwood Valley, Deadwood Mansion, Squid Game Virtuals, Seekers of the Shard: Dragonfire, Curse of Davy Jones, Amber Sky 2088 and UFL: Unbound Fighting League.

For more information about Sandbox VR, visit www.sandboxvr.com

ABOUT SANDBOX VR
Sandbox VR is the world’s premier destination for location-based virtual reality experiences. Operating across 70+ venues around the globe through a robust franchise and corporate-owned model, Sandbox VR attracts nearly 150,000 guests each month. Sandbox VR provides guests the opportunity to step out of everyday reality into unforgettable adventures through exhilarating, group-play immersive experiences. Using a proprietary full-body VR platform, the company develops original and licensed content, including exclusive experiences like Stranger Things: Catalyst and Squid Game Virtuals in collaboration with Netflix, and the Sandbox VR original Deadwood series. With over 5 million tickets sold worldwide, Sandbox VR has become the leader in immersive entertainment, combining premium technology with emotionally engaging storytelling. Recognized as one of Fast Company’s 2024 Most Innovative Companies and the 129th fastest-growing company on the 2024 Inc. 5000 list, Sandbox VR is headquartered in San Francisco with offices in Hong Kong and Vancouver. The company has raised over $138 million from investors, including Andreessen Horowitz, Alibaba Entrepreneurs Fund, Gobi Partners, and Craft, with individual backers including Justin Timberlake, Katy Perry, Kevin Durant, and Will Smith.

Media Contact:
Metro Public Relations for Sandbox VR
sandboxvr@metropublicrelations.com

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SOURCE Sandbox VR

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The Role of Blockchain in Building Safer Web3 Gaming Ecosystems

The Role of Blockchain in Building Safer Web3 Gaming Ecosystems

The gaming industry is in the midst of a historic shift, driven by the rise of Web3. Unlike traditional games, where developers and publishers control assets and dictate in-game economies, Web3 gaming empowers players with ownership and influence. Built on blockchain technology, these ecosystems are decentralized by design, enabling true digital asset ownership, transparent economies, and a future where players help shape the games they play. However, as Web3 gaming grows, security becomes a focal point. The range of security concerns, from hacking to asset theft to vulnerabilities in smart contracts, is a significant issue that will undermine or erode trust in this ecosystem, limiting or stopping adoption. Blockchain technology could be used to create security processes around secure, transparent, and fair Web3 gaming ecosystems. We will explore how security is increasing within gaming ecosystems, which challenges are being overcome, and what the future of security looks like. Why is Security Important in Web3 Gaming? Web3 gaming differs from traditional gaming in that players engage with both the game and assets with real value attached. Players own in-game assets that exist as tokens or NFTs (Non-Fungible Tokens), and can trade and sell them. These game assets usually represent significant financial value, meaning security failure could represent real monetary loss. In essence, without security, the promises of owning “something” in Web3, decentralized economies within games, and all that comes with the term “fair” gameplay can easily be eroded by fraud, hacking, and exploitation. This is precisely why the uniqueness of blockchain should be emphasized in securing Web3 gaming. How Blockchain Ensures Security in Web3 Gaming?
  1. Immutable Ownership of Assets Blockchain records can be manipulated by anyone. If a player owns a sword, skin, or plot of land as an NFT, it is verifiably in their ownership, and it cannot be altered or deleted by the developer or even hacked. This has created a proven track record of ownership, providing control back to the players, unlike any centralised gaming platform where assets can be revoked.
  2. Decentralized Infrastructure Blockchain networks also have a distributed architecture where game data is stored in a worldwide network of nodes, making them much less susceptible to centralised points of failure and attacks. This decentralised approach makes it exponentially more difficult to hijack systems or even shut off the game’s economy.
  3. Secure Transactions with Cryptography Whether a player buys an NFT or trades their in-game tokens for other items or tokens, the transactions are enforced by cryptographic algorithms, ensuring secure, verifiable, and irreversible transactions and eliminating the risks of double-spending or fraudulent trades.
  4. Smart Contract Automation Smart contracts automate the enforcement of game rules and players’ economic exchanges for the developer, eliminating the need for intermediaries or middlemen, and trust for the developer. For example, if a player completes a quest that promises a reward, the smart contract will execute and distribute what was promised.
  5. Anti-Cheating and Fair Gameplay The naturally transparent nature of blockchain makes it extremely simple for anyone to examine a specific instance of gameplay and verify the economic outcomes from that play. Furthermore, multi-player games that enforce smart contracts on things like loot sharing or win sharing can automate and measure trustlessness and avoid cheating, manipulations, and fraud by developers.
  6. Cross-Platform Security Many Web3 games feature asset interoperability across platforms. This interoperability is made viable by blockchain, which guarantees ownership is maintained whenever assets transition from one game or marketplace to another, thereby offering protection to players who rely on transfers for security against fraud. Key Security Dangers in Web3 Gaming Although blockchain provides sound first principles of security, the Web3 gaming ecosystem is susceptible to threats. Some of the most serious threats include:
Smart Contract Vulnerabilities: Smart contracts that are poorly written or lack auditing will leave openings for exploitation and thereby result in asset loss. Phishing Attacks: Unintentionally exposing or revealing private keys or signing transactions that are not possible to reverse, under the assumption they were genuine transaction requests. Bridge Hacks: Cross-chain bridges, which allow players to move their assets between their respective blockchains, continually face hacks, requiring vigilance from players and developers. Scams and Rug Pulls: Rug pulls occur when a game project raises money and leaves, leaving player assets worthless. Regulatory Ambiguity: Global regulations remain unclear; risks exist for players and developers alike. While blockchain alone won’t resolve every issue, it remediates the responsibility of the first principles, more so when joined by processes such as auditing, education, and the right governance, which can improve their contribution to the security landscapes in game ecosystems. Real Life Examples of Blockchain Security in Web3 Gaming Axie Infinity (Ronin Hack): The Axie Infinity game and several projects suffered one of the biggest hacks thus far on its Ronin bridge; however, it demonstrated the effectiveness of multi-sig security and the effective utilization of decentralization. The industry benefited through learning and reflection, thus, as projects have implemented changes to reduce the risks of future hacks or misappropriation. Immutable X: This Ethereum scaling solution aims to ensure secure NFT transactions for gaming, allowing players to trade an asset without the burden of exorbitant fees and fears of being a victim of fraud. Enjin: Enjin is providing a trusted infrastructure for Web3 games, offering secure NFT creation and transfer while reiterating that ownership and an asset securely belong to the player. These examples indubitably illustrate that despite challenges to overcome, blockchain remains the foundational layer on which to build more secure Web3 gaming environments. Benefits of Blockchain Security for Players and Developers For Players: Confidence in true ownership of assets Transparency in in-game economies Protection against nefarious trades/scams For Developers: More trust between players and the platform Less reliance on centralized infrastructure Ability to attract wealth and players based on provable fairness By incorporating blockchain security within the mechanics of game design, developers can create and enforce resilient ecosystems where players feel reassured in investing time, money, and ownership within virtual worlds. The Future of Secure Web3 Gaming Ecosystems As the wisdom of blockchain technology and industry knowledge improves, the future for secure Web3 gaming looks bright. New growing trends include: Zero-Knowledge Proofs (ZKPs): A new wave of protocols that enable private transactions and secure smart contracts while managing user privacy with an element of transparency. Decentralized Identity Solutions (DID): Helping players control their identities and decrease account theft risks. AI-Enhanced Security: Identifying irregularities in user interactions by sampling pattern anomalies to avert hacks and fraud by time-stamping critical events. Interoperable Security Standards: Allowing secured and seamless asset transfers across blockchains and games. With these innovations, blockchain will not only secure gaming assets but also enhance the overall trust and longevity of Web3 gaming ecosystems. Conclusion Blockchain is more than a buzzword in Web3; it is the only way to host security, fairness, and transparency. With blockchain, players confirm immutable ownership of digital assets, there is a decentralized infrastructure, and finally, it supports smart contracts to automate code that protects players and developers from the challenges of digital economies. The threats, vulnerabilities, and scams that come from smart contracts still persist, but the industry is maturing with better security practices, cross-chain solutions, and increased formal cryptographic tools. In the coming years, blockchain will remain the base to digital economies and drive Web3 gaming environments that allow players to safely own, trade, and enjoy their digital experiences free from fraud and exploitation. While blockchain and gaming alone entertain, we will usher in an era of secure digital worlds where trust complements innovation. The Role of Blockchain in Building Safer Web3 Gaming Ecosystems was originally published in Coinmonks on Medium, where people are continuing the conversation by highlighting and responding to this story
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