Austrian Midwife-Founded Brand Brings Traditional, Holistic Care Products to the Growing U.S. Wellness Marketplace The post The Midwife in Vienna ExpanAustrian Midwife-Founded Brand Brings Traditional, Holistic Care Products to the Growing U.S. Wellness Marketplace The post The Midwife in Vienna Expan

The Midwife in Vienna Expands Product Availability on OneLavi.com with Three European-Inspired Mother & Baby Care Essentials

2026/05/22 17:00
3 min read
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Boca Raton, Florida (Newsworthy.ai) Friday May 22, 2026 @ 5:00 AM Eastern —

The Midwife in Vienna, the Austrian wellness brand founded by practicing midwife Sarah Lares, has expanded its presence on OneLavi.com with the availability of three signature products inspired by traditional European midwifery care and holistic maternal wellness.

The newly available products include:

  • Baby’s First Bath by Loveng Maternity Care

  • Baby’s Bottom Ointment

  • Nipple SOS Holistic Maternity Ointment

Together, the collection reflects The Midwife in Vienna’s philosophy of simplicity, trust, and gentle care for mothers and babies during some of life’s most sensitive moments.

“As a midwife, I have always believed that mothers and newborns deserve products that are simple, gentle, and truly supportive,” said Sarah Lares, founder of The Midwife in Vienna. “We created these formulations to reflect traditional European midwifery care while meeting the needs of modern families seeking clean and trustworthy wellness products.”

Traditional Midwifery Care Meets Modern Wellness

Developed in Austria using carefully selected ingredients, the products are designed to support comfort and daily care routines without harsh chemicals, synthetic fragrances, or unnecessary additives.

Baby’s First Bath by Loveng Maternity Care was created to provide a calm and soothing introduction to newborn bathing, inspired by traditional European bathing rituals and holistic maternity care practices.

Baby’s Bottom Ointment is formulated to help comfort and protect delicate skin while supporting everyday care for babies during diaper changes and periods of skin sensitivity.

Nipple SOS Holistic Maternity Ointment was designed to support mothers during breastfeeding with gentle skin care inspired by years of hands-on maternity experience and traditional midwifery wisdom.

Growing U.S. Presence Through OneLavi.com

The expanded availability on OneLavi.com represents another step in The Midwife in Vienna’s ongoing growth in the United States. The brand’s products are increasingly resonating with American parents seeking cleaner, more transparent alternatives to conventional maternity and baby care products.

OneLavi.com’s focus on beauty, health, and wellness brands aligned naturally with The Midwife in Vienna’s commitment to organic-inspired, minimalist care rooted in European tradition.

“Our goal is thoughtful growth,” Lares said. “We want families to have access to products that feel honest, gentle, and grounded in real midwifery experience.”

In addition to OneLavi.com, select products from The Midwife in Vienna are also available on Amazon.com as the company continues expanding access to its European-crafted wellness collection.

Follow The Midwife in Vienna’s new USA Instagram channel.

About The Midwife in Vienna

Founded by Austrian midwife Sarah Lares, The Midwife in Vienna is a wellness brand inspired by nearly 20 years of hands-on birth and postpartum experience. The company crafts organic, minimalist products for mothers and babies, blending time-honored midwifery knowledge with modern sustainability. Every product is made in Austria using certified organic ingredients-many vegan and food-grade-reflecting the brand’s core values of simplicity, trust, and natural care.


This press release is distributed by the Newsworthy.ai™ Press Release Newswire – News Marketing Platform™. The reference URL for this press release is located here The Midwife in Vienna Expands Product Availability on OneLavi.com with Three European-Inspired Mother & Baby Care Essentials.

The post The Midwife in Vienna Expands Product Availability on OneLavi.com with Three European-Inspired Mother & Baby Care Essentials appeared first on citybuzz.

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