Samsung Electronics announced Wednesday it will purchase 2.5 trillion won worth of its own shares through open market transactions. The buyback runs from January 8 through April 7.
Samsung Electronics Co., Ltd. (005930.KS)
The Samsung stock buyback will fund a performance-linked compensation program for employees and executives. Samsung introduced this scheme in October 2025.
Samsung shares jumped 4% on Wednesday after Nvidia CEO Jensen Huang discussed opportunities in AI data storage markets. The company reports preliminary earnings Thursday.
Analysts expect Samsung quarterly profits to more than double from last year. Samsung stock has added $350 billion in market value since early last year.
Samsung is reportedly nearing a deal to supply its latest high-bandwidth memory chips to Nvidia. HBM chips power AI applications.
The memory chip market is seeing tight supply. Demand for HBM has reduced production capacity for conventional memory products.
Prices for legacy DRAM chips used in servers, PCs, and smartphones have climbed. Citigroup analyst Peter Lee anticipates “a severe supply shortage in commodity memory in 2026.”
Lee raised his Samsung price target to 200,000 won. This is the highest on the street.
Analysts polled by Bloomberg predict Samsung will earn about $60 billion in 2026. This would be a record high for Samsung earnings.
Samsung’s market cap sits at $560 billion. The company’s forward price-to-earnings ratio now stands at 10 times. It peaked above 25 times in 2023.
Profit estimates for Samsung’s next 12 months have increased 115% since September. This beats the 88% rise for SK Hynix and 16% for TSMC.
Samsung showcased AI-enabled TVs and other products at CES in Las Vegas this week. The company also hopes to improve its foundry business.
Some analysts caution that expectations may be running high. Jung In Yun at Fibonacci Asset Management Global noted that while Samsung could outperform if it catches up in HBM, “expectations are already high, maybe too optimistic.”
The Samsung buyback program is part of the company’s October 2025 compensation initiative. Shares will be acquired through purchases on the stock market over the three-month period.
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