WHILE ILONGGOS are not the loudest cheerleaders when it comes to their cuisine (unlike, say, folks from Pampanga), once you get them started about what food to WHILE ILONGGOS are not the loudest cheerleaders when it comes to their cuisine (unlike, say, folks from Pampanga), once you get them started about what food to

Food tripping in Iloilo

2026/02/19 00:04
9 min read

By Brontë H. Lacsamana, Reporter

WHILE ILONGGOS are not the loudest cheerleaders when it comes to their cuisine (unlike, say, folks from Pampanga), once you get them started about what food to eat or places to go to, you quickly realize there’s endless love and plentiful recommendations to tick off from your checklist. It’s a culinary gem in the Western Visayas region, which most Filipinos don’t know was actually a rich source of food in our history.

Because it continues to preserve and support its culinary heritage, composed of indigenous recipes and emboldened by various native ingredients, Iloilo City was the first in the Philippines to be recognized by UNESCO (United Nations Educational, Scientific and Cultural Organization) as a Creative City of Gastronomy.

In January, a press trip around Iloilo was organized by its MICE (Meetings, Incentives, Conferences and Exhibitions) Center, coinciding with the Dinagyang Festival.

“Iloilo is where the past meets the present. That’s what the UNESCO designation celebrates. It celebrates our culinary traditions, our heritage. It’s part of our history,” said Leny Ledesma, Iloilo City executive assistant for special projects, during the media tour.

Unlike the Michelin star, which celebrates a particular chef or kitchen, the Creative City of Gastronomy title celebrates culinary heritage.

SEAFOOD, CHICKEN, PANCIT MOLO
The first stop was Tatoy’s Manokan and Seafoods, known for its inasal chicken and seafood dishes, ranging from sinigang na tanigue (mackerel fish soup) to grilled squid to baked oysters.

For Manileños, diwal (angel clams) would be a novelty, with its elongated shape reminiscent of angel wings. Tatoy’s paella Valenciana is also delicious, while their kilawin offers a refreshing punch to the spread — everything proof of how Iloilo does justice to its abundance of seafood.

Kap Ising’s Pancit Molo is the next must-visit for Ilonggos returning home and visitors to the region.

Eliezer Villanueva, better known as Kap Ising, served us himself. Originally located in the Molo district, the branch we visited was in Ayala Malls Atria, one of eight branches now, though all offer the same menu. We were given bowls of their mouth-watering pancit molo (wonton soup), dinuguan at puto (pork blood stew and rice cake), and empanadas (stuffed pastry).

Mr. Villanueva’s iteration of the restaurant came about in 2006, when he took over from his mother’s restaurant, Nida’s Original Pancit Molo, which dates to the 1980s. The dish itself comes from the Chinese community in Iloilo, largely based in the Molo district, which was absorbed into Ilonggo cuisine.

His mother used to cook, while he sold the dish at city hall and at banks.

“I’ve been a barangay captain for 30 years, kaya tawag sa’kin Kap Ising (so they call me Kap Ising),” he said.

When asked about the integrity of the recipes over time, he pointed out the use of ingredients as a major factor. The dumplings in the pancit molo are filled with ground pork, shrimp, and chicken — none of which are frozen, he specified, because the taste would be different — while the empanadas make use of potatoes and ground tenderloin.

Hindi ako bumibili ng imported. Kailangan bagong katay (I don’t buy imported [ingredients]. It has to be freshly butchered).”

Though our group easily finished our bowls, Kap Ising encouraged refills, which we noticed was normal for diners at other tables, too. The homey feel was there all throughout the meal.

COFFEE AND ICE CREAM
The next stop was Madge Café — again, a branch at Atria — which somehow manages to capture the charm of the original location. First set up as a stall in La Paz Market in 1940, its coffee is still prepared in the old way, manually strained using kettles and collador (cloth socks) as a filter. Mugs engraved with names of regular customers adorn the walls, an homage to how the original market stall was supported by locals.

It was established by Vicente de la Cruz, who named the café after his wife, Magdalena. Now, various second- and third-generation family members operate the different branches. A few days after having a warm and comforting cup of joe at the Atria branch, we trooped over to the original La Paz Public Market outlet for more, this one run by grandson Peter “Nonoy” de la Cruz.

“Madge is a legacy passed down in our family,” he told BusinessWorld. “The coffee really comes from Iloilo. It’s homegrown. We do the roasting with no preservatives added. Many people don’t know this, but we’re really producers of coffee.”

Another showcase of Iloilo’s homegrown ingredients is the Happy Endings Creamery and Food Lab, which is best known for its iconic spot in front of Molo Mansion. There, we fell in love with its local flavors — batwan (green sour fruit) cheesecake and baye-baye (roasted glutinous rice and coconut).

Served alongside the usual ice cream flavors like chocolate, salted caramel, and pistachio, the Iloilo ingredients highlighted give a sweet, unique spin on the flavors found in the region.

FROM PLAZAS TO THE SEASIDE
A memorable stop was Agatona 1927 Museum Café, which is housed in the Jalandoni-Montinola ancestral home overlooking Jaro Plaza. Its heirloom recipes are sumptuous, harkening to the originals yet more refined: pinitaw na manok (chicken adobo flakes), their take on dinuguan, and even biscocho (toasted bread) for snacks.

Their tsokolate-eh (hot chocolate), served with ibos (the Ilonggo version of suman or rice cake), is also a favorite, best enjoyed looking out the window at the landmarks of central Jaro, from the plaza to the cathedral.

Ms. Ledesma, representing Iloilo’s MICE Center, told BusinessWorld that the proposal they submitted to UNESCO for the City of Gastronomy designation awarded in 2023, was one “based on abundance.”

“We’re surrounded by rivers, seas, farms, and mountains in the provinces, so there’s ample food,” she explained. “It’s historical. Miguel Lopez de Legazpi, when he was in Cebu, needed to feed his crew. He searched and landed on this island, in Panay. When he landed, the first thing he said was, ‘pan ay!,’ in Spanish, ‘ay pan!’ which literally means ‘there’s bread!’ There’s food. He had found rice and vegetables.”

The exact place he landed at was Oton, 11 kilometers west of Iloilo City. Next to it is Arevalo, the city’s westernmost district, which is home to many seaside restaurants that Ilonggos frequent for fresh seafood meals with family.

We visited one such restaurant, Breakthrough, overlooking a tranquil beach and the sea that reaches out towards Guimaras (which is famed for its mangoes). It’s no wonder that the ripe mango and green mango shakes here were divine.

Not to be missed, however, is the food itself, ranging from local lechon manok to shellfish such as crayfish and scallops, as well as the iconic diwal. The grilled fish items on the menu are best paired with vegetable dishes like chopsuey.

“The abundance was clear during the pandemic. We weren’t scared because we had backyard farms. Out of 180 barangays [in Iloilo City], 80 barangays had farms to feed their constituents there, boasting the lowest or even zero malnutrition of children,” said Ms. Ledesma. “Our story isn’t just about establishments. It starts from produce, from farmers and markets.”

The UNESCO designation also helped foster pride among Ilonggos, encouraging them to share their heirloom recipes with more people. “Unless you know the specific families and get to eat in their houses, you wouldn’t get to taste all this food. Now, people are sharing it and spreading it. If we lose these traditional recipes, we lose our cultural identity,” she said.

SIOPAO, BATCHOY, FUSION
And in the middle of watching the Dinagyang festivities, Roberto’s Queen Siopao kept us full and energized. It’s an Ilonggo favorite, the siopao made of Chinese sausage, adobo flakes, and bits of boiled egg.

One of our final stops was Netong’s in La Paz, where we tried their batchoy (a noodle soup with pork offal, pork cracklings, and a variety of other parts of pork). It’s way better than the instant noodle counterpart, which was the basis of comparison for most of the media in the tour group. The savory goodness of the broth, only possible by mixing the ingredients of batchoy and eating it immediately while still hot, is to die for.

An unexpected discovery, which we found on our last night in the city, was Forum Rooftop Dining and Lounge, located in The Grid Building in the Mandurriao district. Newly opened, it offers elevated fusion cuisine including salads, pastas, and luxuriously prepared comfort food like lechon, pork knuckles, and pulled duck. It also has cocktails perfect for a classy night out observing the Iloilo skyline.

Amid the sleek yet comfortable interiors of dark stone walls, marble-topped tables, and chinaware custom-made by Lanelle Abueva, BusinessWorld spoke with Forum chef Miner Del Mundo.

“I’ve been in Iloilo for 20 years. I fell in love with the place, and it has become my second home,” he said. Hailing from Silang, Cavite, his history as a chef spans work abroad as well as for world-class hotels. Ms. Ledesma playfully calls him “ilonggated.”

When asked to describe what made Iloilo his second home, he joked, “Wala kasi traffic dito (There is no traffic here),” then added, “Restaurants here used to serve softdrinks in bottles with colorful straws. There were only two Italian restaurants back then. The dining scene has improved since, but I was challenged.”

In addition to Forum, Mr. Del Mundo also runs popular restaurants in the city like Azul and Amarillo. In a nutshell, he described Iloilo as “very pure, with a lot of raw materials and ingredients.”

Over the course of a few days, whether it’s Dinagyang season or not, any visitor would find that to be true — UNESCO designation or not.

Market Opportunity
Notcoin Logo
Notcoin Price(NOT)
$0.0003833
$0.0003833$0.0003833
+0.13%
USD
Notcoin (NOT) Live Price Chart
Disclaimer: The articles reposted on this site are sourced from public platforms and are provided for informational purposes only. They do not necessarily reflect the views of MEXC. All rights remain with the original authors. If you believe any content infringes on third-party rights, please contact service@support.mexc.com for removal. MEXC makes no guarantees regarding the accuracy, completeness, or timeliness of the content and is not responsible for any actions taken based on the information provided. The content does not constitute financial, legal, or other professional advice, nor should it be considered a recommendation or endorsement by MEXC.

You May Also Like

American Bitcoin’s $5B Nasdaq Debut Puts Trump-Backed Miner in Crypto Spotlight

American Bitcoin’s $5B Nasdaq Debut Puts Trump-Backed Miner in Crypto Spotlight

The post American Bitcoin’s $5B Nasdaq Debut Puts Trump-Backed Miner in Crypto Spotlight appeared on BitcoinEthereumNews.com. Key Takeaways: American Bitcoin (ABTC) surged nearly 85% on its Nasdaq debut, briefly reaching a $5B valuation. The Trump family, alongside Hut 8 Mining, controls 98% of the newly merged crypto-mining entity. Eric Trump called Bitcoin “modern-day gold,” predicting it could reach $1 million per coin. American Bitcoin, a fast-rising crypto mining firm with strong political and institutional backing, has officially entered Wall Street. After merging with Gryphon Digital Mining, the company made its Nasdaq debut under the ticker ABTC, instantly drawing global attention to both its stock performance and its bold vision for Bitcoin’s future. Read More: Trump-Backed Crypto Firm Eyes Asia for Bold Bitcoin Expansion Nasdaq Debut: An Explosive First Day ABTC’s first day of trading proved as dramatic as expected. Shares surged almost 85% at the open, touching a peak of $14 before settling at lower levels by the close. That initial spike valued the company around $5 billion, positioning it as one of 2025’s most-watched listings. At the last session, ABTC has been trading at $7.28 per share, which is a small positive 2.97% per day. Although the price has decelerated since opening highs, analysts note that the company has been off to a strong start and early investor activity is a hard-to-find feat in a newly-launched crypto mining business. According to market watchers, the listing comes at a time of new momentum in the digital asset markets. With Bitcoin trading above $110,000 this quarter, American Bitcoin’s entry comes at a time when both institutional investors and retail traders are showing heightened interest in exposure to Bitcoin-linked equities. Ownership Structure: Trump Family and Hut 8 at the Helm Its management and ownership set up has increased the visibility of the company. The Trump family and the Canadian mining giant Hut 8 Mining jointly own 98 percent…
Share
BitcoinEthereumNews2025/09/18 01:33
Lovable AI’s Astonishing Rise: Anton Osika Reveals Startup Secrets at Bitcoin World Disrupt 2025

Lovable AI’s Astonishing Rise: Anton Osika Reveals Startup Secrets at Bitcoin World Disrupt 2025

BitcoinWorld Lovable AI’s Astonishing Rise: Anton Osika Reveals Startup Secrets at Bitcoin World Disrupt 2025 Are you ready to witness a phenomenon? The world of technology is abuzz with the incredible rise of Lovable AI, a startup that’s not just breaking records but rewriting the rulebook for rapid growth. Imagine creating powerful apps and websites just by speaking to an AI – that’s the magic Lovable brings to the masses. This groundbreaking approach has propelled the company into the spotlight, making it one of the fastest-growing software firms in history. And now, the visionary behind this sensation, co-founder and CEO Anton Osika, is set to share his invaluable insights on the Disrupt Stage at the highly anticipated Bitcoin World Disrupt 2025. If you’re a founder, investor, or tech enthusiast eager to understand the future of innovation, this is an event you cannot afford to miss. Lovable AI’s Meteoric Ascent: Redefining Software Creation In an era where digital transformation is paramount, Lovable AI has emerged as a true game-changer. Its core premise is deceptively simple yet profoundly impactful: democratize software creation. By enabling anyone to build applications and websites through intuitive AI conversations, Lovable is empowering the vast majority of individuals who lack coding skills to transform their ideas into tangible digital products. This mission has resonated globally, leading to unprecedented momentum. The numbers speak for themselves: Achieved an astonishing $100 million Annual Recurring Revenue (ARR) in less than a year. Successfully raised a $200 million Series A funding round, valuing the company at $1.8 billion, led by industry giant Accel. Is currently fielding unsolicited investor offers, pushing its valuation towards an incredible $4 billion. As industry reports suggest, investors are unequivocally “loving Lovable,” and it’s clear why. This isn’t just about impressive financial metrics; it’s about a company that has tapped into a fundamental need, offering a solution that is both innovative and accessible. The rapid scaling of Lovable AI provides a compelling case study for any entrepreneur aiming for similar exponential growth. The Visionary Behind the Hype: Anton Osika’s Journey to Innovation Every groundbreaking company has a driving force, and for Lovable, that force is co-founder and CEO Anton Osika. His journey is as fascinating as his company’s success. A physicist by training, Osika previously contributed to the cutting-edge research at CERN, the European Organization for Nuclear Research. This deep technical background, combined with his entrepreneurial spirit, has been instrumental in Lovable’s rapid ascent. Before Lovable, he honed his skills as a co-founder of Depict.ai and a Founding Engineer at Sana. Based in Stockholm, Osika has masterfully steered Lovable from a nascent idea to a global phenomenon in record time. His leadership embodies a unique blend of profound technical understanding and a keen, consumer-first vision. At Bitcoin World Disrupt 2025, attendees will have the rare opportunity to hear directly from Osika about what it truly takes to build a brand that not only scales at an incredible pace in a fiercely competitive market but also adeptly manages the intense cultural conversations that inevitably accompany such swift and significant success. His insights will be crucial for anyone looking to understand the dynamics of high-growth tech leadership. Unpacking Consumer Tech Innovation at Bitcoin World Disrupt 2025 The 20th anniversary of Bitcoin World is set to be marked by a truly special event: Bitcoin World Disrupt 2025. From October 27–29, Moscone West in San Francisco will transform into the epicenter of innovation, gathering over 10,000 founders, investors, and tech leaders. It’s the ideal platform to explore the future of consumer tech innovation, and Anton Osika’s presence on the Disrupt Stage is a highlight. His session will delve into how Lovable is not just participating in but actively shaping the next wave of consumer-facing technologies. Why is this session particularly relevant for those interested in the future of consumer experiences? Osika’s discussion will go beyond the superficial, offering a deep dive into the strategies that have allowed Lovable to carve out a unique category in a market long thought to be saturated. Attendees will gain a front-row seat to understanding how to identify unmet consumer needs, leverage advanced AI to meet those needs, and build a product that captivates users globally. The event itself promises a rich tapestry of ideas and networking opportunities: For Founders: Sharpen your pitch and connect with potential investors. For Investors: Discover the next breakout startup poised for massive growth. For Innovators: Claim your spot at the forefront of technological advancements. The insights shared regarding consumer tech innovation at this event will be invaluable for anyone looking to navigate the complexities and capitalize on the opportunities within this dynamic sector. Mastering Startup Growth Strategies: A Blueprint for the Future Lovable’s journey isn’t just another startup success story; it’s a meticulously crafted blueprint for effective startup growth strategies in the modern era. Anton Osika’s experience offers a rare glimpse into the practicalities of scaling a business at breakneck speed while maintaining product integrity and managing external pressures. For entrepreneurs and aspiring tech leaders, his talk will serve as a masterclass in several critical areas: Strategy Focus Key Takeaways from Lovable’s Journey Rapid Scaling How to build infrastructure and teams that support exponential user and revenue growth without compromising quality. Product-Market Fit Identifying a significant, underserved market (the 99% who can’t code) and developing a truly innovative solution (AI-powered app creation). Investor Relations Balancing intense investor interest and pressure with a steadfast focus on product development and long-term vision. Category Creation Carving out an entirely new niche by democratizing complex technologies, rather than competing in existing crowded markets. Understanding these startup growth strategies is essential for anyone aiming to build a resilient and impactful consumer experience. Osika’s session will provide actionable insights into how to replicate elements of Lovable’s success, offering guidance on navigating challenges from product development to market penetration and investor management. Conclusion: Seize the Future of Tech The story of Lovable, under the astute leadership of Anton Osika, is a testament to the power of innovative ideas meeting flawless execution. Their remarkable journey from concept to a multi-billion-dollar valuation in record time is a compelling narrative for anyone interested in the future of technology. By democratizing software creation through Lovable AI, they are not just building a company; they are fostering a new generation of creators. His appearance at Bitcoin World Disrupt 2025 is an unmissable opportunity to gain direct insights from a leader who is truly shaping the landscape of consumer tech innovation. Don’t miss this chance to learn about cutting-edge startup growth strategies and secure your front-row seat to the future. Register now and save up to $668 before Regular Bird rates end on September 26. To learn more about the latest AI market trends, explore our article on key developments shaping AI features. This post Lovable AI’s Astonishing Rise: Anton Osika Reveals Startup Secrets at Bitcoin World Disrupt 2025 first appeared on BitcoinWorld.
Share
Coinstats2025/09/17 23:40
U.S. Supreme Court’s decision on Trump’s tariffs may not rock crypto — yet

U.S. Supreme Court’s decision on Trump’s tariffs may not rock crypto — yet

The post U.S. Supreme Court’s decision on Trump’s tariffs may not rock crypto — yet appeared on BitcoinEthereumNews.com. The U.S. Supreme Court has decided that
Share
BitcoinEthereumNews2026/02/21 03:51