The European Union has begun enforcing its Markets in Crypto Assets framework across member states. Swiss wealth platform SwissBorg said the new regime will reshape competition within the bloc. The company expects stricter standards to narrow the field of active crypto firms.
SwissBorg secured authorization under the new framework in France and plans to expand across the bloc. The company manages $1.3 billion in assets and serves one million registered users. Chief Operating Officer Jeremy Baumann said tighter standards will pressure weaker operators. He told CoinDesk, “The economics of crypto brokerage can be challenging during softer market cycles.” He added that some global platforms may reassess capital allocation and operational focus.
Baumann said MiCA rules raise regulatory and operational standards for firms serving European clients.
SwissBorg sought authorization in France, which regulators consider a strict jurisdiction for crypto oversight. The approval covers internal controls, risk management systems, and user asset safeguards. The company will migrate operations from Estonia to its French crypto-asset service provider entity. It will target Germany, the Netherlands, Italy, and Spain after confirming operational readiness.
SwissBorg disclosed an exploit in September 2025 that affected fewer than 1% of users. The incident involved 192,600 SOL worth $41.5 million at the time. The company said attackers accessed an external wallet used for its SOL Earn strategy. It stated that a partner’s compromised API caused the breach. The firm said its core platform did not suffer a hack.
The company reported roughly $800 million in total value locked, according to DefiLlama data. Baumann said the firm continues to operate its yield products under existing controls. He stated that future yield and staking models will adopt clearer disclosures and standardized structures.
Baumann said regulatory clarity could support greater institutional participation over time. He added that the European digital-asset market remains largely retail-driven. He stated, “Traditional financial institutions can play all three roles.” He said these institutions offer distribution strength and regulatory expertise, while partnerships remain possible. European regulators continue to focus on stablecoin issuance, reserves, and distribution rules.
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