Lingxi, a digital collection platform under JD.com, announced the opening of its gifting function.
PANews reported on December 17th that, according to the *New Consumer Daily*, JD.com's digital art collection platform "Lingxi" recently announced the opening of its transfer function, stating that newly issued digital assets will officially be eligible for transfer starting December 15th, while the opening time for existing assets is yet to be determined. This move, just one day after Lingxi launched its public beta, quickly sparked heated discussions within the digital art collection community. In fact, as early as December 2021, JD.com's digital art collection platform "Lingxi" was launched on the JD.com app mini-program; however, due to tightening policies, Lingxi, which did not offer secondary trading, was almost "shut down." According to Zhu Youping, rotating chairman of the Blockchain Committee of the China Communications Industry Association, JD.com's relaunch of the Lingxi platform is not a simple return, but a strategic upgrade following a period of adjustment in the digital art collection industry.
The real turning point for the industry came from the introduction of policy standards. In December 2025, two national standards, the "Implementation Guidelines for Asset Management of Cultural Digital Asset Transactions" and the "Guidelines for Valuation of Cultural Digital Assets," officially came into effect, marking a new stage of development for the digital collectibles industry, moving from "spontaneous exploration" to "standardized guidance." The "Implementation Guidelines" clarifies the entire process of cultural digital asset transactions, including the qualifications of participants and risk control, while the "Valuation Guidelines" establishes a unified valuation system for cultural digital assets. Zhu Youping stated that the relaunch of JD Lingxi validates a core logic: the essence of digital collectibles is digital rights certificates, commodities rather than financial assets.
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