Roblox (RBLX) Stock Jumps 10% as New Viral Game Drives Platform Growth

TLDR

• Roblox stock jumped 10.5% on Tuesday, closing at $84.80 after trading between $76.05 and $85.43
• New game “Escape Tsunami For Brainrots” drew over 40 million visits in three days and ranks in platform’s top five experiences
• BMO Capital analyst Brian Pitz maintains Buy rating with $155 price target, citing the game’s strong early performance
• Morgan Stanley’s Matthew Cost keeps Buy rating but lowers price target from $170 to $155, still implying over 80% upside
• Wall Street consensus shows Moderate Buy rating with average price target of $133.11, representing 60% upside potential

Roblox stock climbed 10.5% during Tuesday’s trading session, fueled by the breakout success of a new game on its platform. The stock moved between $76.05 and $85.43 before settling near $84.80.

Roblox Corporation, RBLX

The rally comes as “Escape Tsunami For Brainrots” rapidly gains traction with users. According to engagement tracker RoMonitor, the game has already cracked the platform’s top five experiences.

The title drew more than 40 million visits between Saturday and Monday alone. The game launched on December 15, 2025, making its quick rise particularly striking.

On Sunday, the game attracted roughly 43 million visits by itself. This level of engagement signals accelerating user activity across the platform.

The timing matters because earlier viral hits are showing signs of slowing down. Games like “Grow a Garden” and “Steal a Brainrot” have lost momentum according to recent analyst warnings.

Analyst Perspectives on Growth Potential

BMO Capital analyst Brian Pitz maintained his Buy rating on the stock with a $155 price target. Pitz pointed to “Escape Tsunami For Brainrots” as evidence of continued viral success on the platform.

The analyst noted that investors are watching for signs that new breakout titles can drive sustained bookings growth throughout 2026. Strong early performance from fresh games helps validate this thesis.

Morgan Stanley analyst Matthew Cost also kept his Buy rating on Roblox. However, Cost trimmed his price target to $155 from $170.

Even with the reduction, the revised target still implies over 80% upside from current price levels. Cost expects 2026 to mirror 2025 for internet sector stocks.

Wall Street Outlook and Upcoming Earnings

The consensus view on Wall Street leans positive. Thirteen analysts rate the stock a Buy, eight assign Hold ratings, and one recommends Sell.

The average price target sits at $133.11. This represents roughly 60% upside potential from Tuesday’s closing price.

Roblox is expected to report a quarterly loss of $0.50 per share in its upcoming earnings release. This would represent a year-over-year change of negative 51.5%.

Revenue projections stand at $2.07 billion for the quarter. That figure would mark a 52.1% increase compared to the same period last year.

The consensus earnings estimate has remained unchanged over the past 30 days. The stock currently carries a Zacks Rank of 3, which translates to a Hold rating.

Higher trading volume accompanied Tuesday’s price movement. More shares changed hands than during a typical session for the stock.

The rally represents a sharp reversal after an 11.8% decline over the previous four weeks. Trading volume during Tuesday’s session exceeded normal levels as the news spread.

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