Plot twist in store: a buyer found a prize card with a code for 1 Bitcoin in a pack of cards purchased from GameStop for about $13. At the time of opening, the prize was estimated to be around $115,000, bringing the spotlight back on Cardsmiths’ collectible packs that include codes to redeem cryptocurrencies.
According to data collected by the editorial team, cross-referencing public reports, forum posts, and official product pages, this is at least the third documented case in 2025.
Industry analysts contacted observe that, although rare, these cases generate disproportionate media attention compared to the overall sales volume. From checks on Cardsmiths’ official channels, the unit price of the packs was approximately between $13.25 and $13.75 on the date of the event (August 24, 2025).
The buyer, who remained anonymous, opened a pack from the Currency series produced by Cardsmiths and found a prize card with a valid code to obtain 1 Bitcoin. The episode, discussed among collectors and industry media, was reported by specialized outlets. It should be noted that Cardsmiths products are distributed online and through retailers like GameStop; further details and prices of the line are listed on the manufacturer’s official website and on the product pages of authorized retailers.
According to the manufacturer’s indications, the probability of finding a card with a Bitcoin redemption is about 1 in 192 packs. The space/currency-themed line packs are sold starting from about $13–$14, with variations based on promotions and sales channels.
The story is striking, but it should not be mistaken for a “return model.” A quick theoretical calculation, assuming — unrealistically — that every prize card (with a 1 in 192 probability) is always worth 1 bitcoin at $115,000, would lead to an expected value (EV) per pack ≈ $115,000 × (1/192) ≈ $599. In reality:
The overall expected value is, in most cases, much lower than the rough estimate and can change over time. An interesting aspect is that the allure lies in the exception, not the rule.
Those who find a card with a code must follow the manufacturer’s official instructions. The procedure is generally straightforward, but it is advisable to pay attention to security requirements.
The case highlights a hybrid between collecting and digital finance. The appeal arises from low entry costs, engaging storytelling, and the possibility — albeit remote — of obtaining a high-value prize.
In this context, discussions on boundaries and protections are ignited: where does the game end and where does speculative logic begin? While remaining a niche phenomenon, each successful episode rekindles media attention and attracts curious individuals to products that combine pack opening, intellectual property, and digital assets.
To frame the broader adoption context, sector studies show that global cryptocurrency adoption has increased in recent years.
In the past year, further instances of 1 BTC redemptions have been reported even from higher-tier packs (for example, from packages priced around $33 or $50), still remaining exceptional events compared to the overall volume of packs sold. The available public documentation is limited and often based on user posts, forums, and industry articles.
This is the estimate communicated by the manufacturer for obtaining a crypto redemption card. This probability does not coincide with that of specifically finding a 1 BTC card. For further details, it is advisable to consult the official documentation of Cardsmiths or the manufacturer’s FAQ.
The procedure involves entering the code on the official portal indicated by the manufacturer and, subsequently, transferring the prize to an external wallet. It is possible that third-party services require the KYC procedure and apply fees.
It is not mandatory, but it is advisable to use a wallet where you hold the private keys and carefully verify the destination address before confirming the transfer.
The buyer remains anonymous, while information on prices and probabilities comes from the manufacturer’s official pages and industry media. To date, there are no official communications from GameStop on this specific episode.


