The post NBA Creator Cup Spotlights League’s Long-Time Focus On Digital Content appeared on BitcoinEthereumNews.com. DETROIT, MICHIGAN – APRIL 01: A Wilson brandThe post NBA Creator Cup Spotlights League’s Long-Time Focus On Digital Content appeared on BitcoinEthereumNews.com. DETROIT, MICHIGAN – APRIL 01: A Wilson brand

NBA Creator Cup Spotlights League’s Long-Time Focus On Digital Content

2025/12/12 21:49

DETROIT, MICHIGAN – APRIL 01: A Wilson brand NBA official game ball is pictured before the game between the Detroit Pistons and Memphis Grizzlies at Little Caesars Arena on April 01, 2024 in Detroit, Michigan. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Nic Antaya/Getty Images)

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Before Saturday’s NBA Cup semifinals tip off in Las Vegas, T-Mobile Arena will play host to another high-profile basketball game.

On Friday night, the second edition of the Playstation NBA Creator Cup serves as an appetizer for Saturday’s action, but also its own showcase on something that’s unique to the NBA compared to all other leagues.

While other leagues have long kept game footage and access closely guarded in many cases (until fairly recently), the NBA has taken the opposite approach.

NBA’s Creator-First Credentials

The NBA established its formal creator program all the way back in 2016, as a way to more officially integrate the global collection of content creators constantly churning out posts and videos about the league. Last season, the NBA worked with over 150 creators, and this year, it plans to work with over 200 in total.

Where the NBA excels is with the level of access they provide creators. And while that can create the feeling of a “highlight league,” it’s also fueled significant growth and globalization of the game. The phenomenon known as #NBATwitter is a direct result of this far-reaching creator openness, which even includes the NBA Creator Network getting access to over 26,000 hours of game footage and editing tools.

One of the NBA’s veteran digital collaborators, Agent00, will also be a major part of Friday’s Creator Cup – which pits creators against one another on the basketball court. Along with serving as a coach during the event, he’ll also be live-steaming from NBA Cup media day – his third time live-streaming a league event.

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“Even when I read that, it doesn’t feel real,” Agent00 told Forbes. “My third major NBA event! Getting the opportunity to interview some of the best ball players in the world is special. It also shows the NBA’s willingness to innovate since I’ll be among the traditional media, but with my own spin.”

Agent00 was part of the NBA’s first creator program and years ago, parlayed that early belief and his hard work into a full-time career and millions of followers. He’ll be one of many recognizable faces for fans at the NBA Creator Cup, with Strictly Bball’s Joe Doerrer will call the action on the stream, and over 10 more talented creators will be participating in the game in some form.

NEW YORK, NY – MAY 05: Commissioner of the NBA Adam Silver speaks onstage during YouTube Brandcast presented by Google on May 5, 2016 in New York City. (Photo by Rob Kim/FilmMagic for YouTube)

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Successful Social Media Shifts

Between TikTok, Instagram Reels and YouTube Shorts, video has shifted considerably toward short-form video. Data shared by Tubular Labs shows that 77.9% of U.S. YouTube views this year came from videos that were 60 seconds or less. And that tracks higher for sports, where 78.1% of the year’s U.S. sports videos on YouTube have been 60 seconds long or less.

The format shift has forced adjustments across the creator landscape in recent years, but top creators have figured out that formula, too.

“Short-form is top-funnel. It’s a way for people to be introduced to your content and to keep up with what’s going on, even if they’re familiar with your content,” said Agent 00. “Especially on some platforms where discoveries are not a core feature, and there’s no algorithms, it’s tough to direct people to that content without killing it on short-form.”

Tubular data shows that global basketball content trends are in lock-step with this idea. More than half (58%) of YouTube uploads about the sport were videos running 60 seconds or less. On TikTok, that number jumps up to 62%.

Agent00 predicts the next basketball content trend is already in progress, as more pro basketball players start getting into live-streaming. Current players like Luka Doncic, Devin Booker and Karl-Anthony Towns have live-streamed video game content at various points, and others like Paul George and Draymond Green host podcasts.

Given the star power of the NBA and the emphasis on recent players in league media – NBA On Prime is primarily former players – players live-streaming clearly has an audience already, for those willing to wade in.

When they do, the NBA certainly seems poised to support them within the impressive creator ecosystem it’s already spent a decade-plus building.

Source: https://www.forbes.com/sites/johncassillo/2025/12/12/nba-creator-cup-spotlights-leagues-long-time-focus-on-digital-content/

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Akash Network’s Strategic Move: A Crucial Burn for AKT’s Future

Akash Network’s Strategic Move: A Crucial Burn for AKT’s Future

BitcoinWorld Akash Network’s Strategic Move: A Crucial Burn for AKT’s Future In the dynamic world of decentralized computing, exciting developments are constantly shaping the future. Today, all eyes are on Akash Network, the innovative supercloud project, as it proposes a significant change to its tokenomics. This move aims to strengthen the value of its native token, AKT, and further solidify its position in the competitive blockchain space. The community is buzzing about a newly submitted governance proposal that could introduce a game-changing Burn Mint Equilibrium (BME) model. What is the Burn Mint Equilibrium (BME) for Akash Network? The core of this proposal revolves around a concept called Burn Mint Equilibrium, or BME. Essentially, this model is designed to create a balance in the token’s circulating supply by systematically removing a portion of tokens from existence. For Akash Network, this means burning an amount of AKT that is equivalent to the U.S. dollar value of fees paid by network users. Fee Conversion: When users pay for cloud services on the Akash Network, these fees are typically collected in various cryptocurrencies or stablecoins. AKT Equivalence: The proposal suggests converting the U.S. dollar value of these collected fees into an equivalent amount of AKT. Token Burn: This calculated amount of AKT would then be permanently removed from circulation, or ‘burned’. This mechanism creates a direct link between network utility and token supply reduction. As more users utilize the decentralized supercloud, more AKT will be burned, potentially impacting the token’s scarcity and value. Why is This Proposal Crucial for AKT Holders? For anyone holding AKT, or considering investing in the Akash Network ecosystem, this proposal carries significant weight. Token burning mechanisms are often viewed as a positive development because they can lead to increased scarcity. When supply decreases while demand remains constant or grows, the price per unit tends to increase. Here are some key benefits: Increased Scarcity: Burning tokens reduces the total circulating supply of AKT. This makes each remaining token potentially more valuable over time. Demand-Supply Dynamics: The BME model directly ties the burning of AKT to network usage. Higher adoption of the Akash Network supercloud translates into more fees, and thus more AKT burned. Long-Term Value Proposition: By creating a deflationary pressure, the proposal aims to enhance AKT’s long-term value, making it a more attractive asset for investors and long-term holders. This strategic move demonstrates a commitment from the Akash Network community to optimize its tokenomics for sustainable growth and value appreciation. How Does BME Impact the Decentralized Supercloud Mission? Beyond token value, the BME proposal aligns perfectly with the broader mission of the Akash Network. As a decentralized supercloud, Akash provides a marketplace for cloud computing resources, allowing users to deploy applications faster, more efficiently, and at a lower cost than traditional providers. The BME model reinforces this utility. Consider these impacts: Network Health: A stronger AKT token can incentivize more validators and providers to secure and contribute resources to the network, improving its overall health and resilience. Ecosystem Growth: Enhanced token value can attract more developers and projects to build on the Akash Network, fostering a vibrant and diverse ecosystem. User Incentive: While users pay fees, the potential appreciation of AKT could indirectly benefit those who hold the token, creating a circular economy within the supercloud. This proposal is not just about burning tokens; it’s about building a more robust, self-sustaining, and economically sound decentralized cloud infrastructure for the future. What Are the Next Steps for the Akash Network Community? As a governance proposal, the BME model will now undergo a period of community discussion and voting. This is a crucial phase where AKT holders and network participants can voice their opinions, debate the merits, and ultimately decide on the future direction of the project. Transparency and community engagement are hallmarks of decentralized projects like Akash Network. Challenges and Considerations: Implementation Complexity: Ensuring the burning mechanism is technically sound and transparent will be vital. Community Consensus: Achieving broad agreement within the diverse Akash Network community is key for successful adoption. The outcome of this vote will significantly shape the tokenomics and economic model of the Akash Network, influencing its trajectory in the rapidly evolving decentralized cloud landscape. The proposal to introduce a Burn Mint Equilibrium model represents a bold and strategic step for Akash Network. By directly linking network usage to token scarcity, the project aims to create a more resilient and valuable AKT token, ultimately strengthening its position as a leading decentralized supercloud provider. This move underscores the project’s commitment to innovative tokenomics and sustainable growth, promising an exciting future for both users and investors in the Akash Network ecosystem. It’s a clear signal that Akash is actively working to enhance its value proposition and maintain its competitive edge in the decentralized future. Frequently Asked Questions (FAQs) 1. What is the main goal of the Burn Mint Equilibrium (BME) proposal for Akash Network? The primary goal is to adjust the circulating supply of AKT tokens by burning a portion of network fees, thereby creating deflationary pressure and potentially enhancing the token’s long-term value and scarcity. 2. How will the amount of AKT to be burned be determined? The proposal suggests burning an amount of AKT equivalent to the U.S. dollar value of fees paid by users on the Akash Network for cloud services. 3. What are the potential benefits for AKT token holders? Token holders could benefit from increased scarcity of AKT, which may lead to higher demand and appreciation in value over time, especially as network usage grows. 4. How does this proposal relate to the overall mission of Akash Network? The BME model reinforces the Akash Network‘s mission by creating a stronger, more economically robust ecosystem. A healthier token incentivizes network participants, fostering growth and stability for the decentralized supercloud. 5. What is the next step for this governance proposal? The proposal will undergo a period of community discussion and voting by AKT token holders. The community’s decision will determine if the BME model is implemented on the Akash Network. If you found this article insightful, consider sharing it with your network! Your support helps us bring more valuable insights into the world of decentralized technology. Stay informed and help spread the word about the exciting developments happening within Akash Network. To learn more about the latest crypto market trends, explore our article on key developments shaping decentralized cloud solutions price action. This post Akash Network’s Strategic Move: A Crucial Burn for AKT’s Future first appeared on BitcoinWorld.
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